Video Chat
While clients purchase more and more online, exchanging product pictures of pre-recorded video via a traditional chat does not provide the same level of experience, level of detail of product, or the feel of a real-time video.
Did you know? If a potential customer can watch a video explaining a product or service beforehand, 73% of them are more likely to make a purchase.
Benefits for sales
Create a virtual showroom
--> Continue to sell even if store is closed
--> No more geographical limitation, far from the store clients can now see the product live
Provide clarity, as customers can have detailed and specific questions that are hard to explain using just words. Excellent for informed, more picky customers.
Competitive advantage: As fairly new in retail, offering video chat gives you an edge on competitors to make more sales
Qualifies the shopper’s intent to purchase and a segway to book an appointment
Allow indirect sales attribution with the ‘’Add to cart’’ after the video
Benefits for support
Solve problem faster, increased capability to solve issue
Post sale assistance: --> Ex. for installation, for evaluating a defective product with clients, etc.
Create deeper relationships with client with a human feel
Can better read their customer
Can learn how customers interact with their product
Lets teammates see empathy in action
Level of effort/development required
Minimal effort required:
No additional software to download
No external applications needed to integrate
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